With rise in rapid urbanization, migration, rising discretionary income & aspirations amongst the urban & semi-urban population being considered as the upside for the economy, it is accompanied with its share of downsides, which being the onset of environmental and lifestyle induced physical & mental diseases across age-groups and socio-economic backgrounds, with spiraling health-care costs.
These downsides have opened up opportunities for new emerging business streams within the Healthy-Living & Self-care markets, along with the traditional health-care driven solutions that propose to deliver effective value-based solutions across physical & digital platforms, addressing the diverse consumer needs & aspirations, as the consumers consciously shift from curative to preventive options, making healthier choices, wanting to live healthy & look good.
We could categorize these new emerging business-streams gaining significant traction & awareness amongst the consumers, across age-groups, that are under-penetrated & highly unorganized, offering scope for huge growth potential & market consolidation, into:
We help clients that are currently operating in these business-streams & ones that wish to diversify their business interests into these emerging streams, unlock significant business value that delivers tangible economic returns & intangible asset multiples, delivering next-gen customer experiences.
Write to one of our Healthy-Living practice Professional, to know more on our insights driven bespoke solutions for your business.